AI Slop Websites
Tell · Trust and identity

Logos of companies that never heard of them

A "Trusted by" row of Google, Microsoft, Amazon and Netflix logos on a six-week-old company with no case study.

Strong tell · 12 points

The generator added “social proof” because the template had a slot for it. Strong because it is a specific false claim about specific companies, and it is the first thing a buyer checks.

Other tells in trust and identity

  • A team that does not exist: An "Our team" section with generated portraits and names, or stock people presented as staff, for a business that is one person.
  • No address, no phone, no name: No physical address, no phone number, no named person anywhere, only a form that may or may not work.
  • No Impressum: A site operated from Germany or selling into it without the legally required Impressum, or with one that names nobody.
  • Social links to the platform home page: Footer icons for X, LinkedIn, Instagram and Facebook that link to x.com, linkedin.com and instagram.com, not to any account.

Score a site against every tell in Trust and identity